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Ad and PR Agencies
Marketing News: NICK DUTTON JOINS ARNOLD'S GLOBAL NETWORK
To support Arnold's strategy to be a global creative micro network, the advertising and marketing agency has announced that Nick Dutton has joined Arnold as managing partner, global network.
In his new role, Dutton will work to further strengthen the agency's core capabilities outside of the United States. He will report to Arnold Global CEO Andrew Benett.
Dutton joins Arnold from sister agency Euro RSCG in London where he ran Euro RSCG Luxe, a division focused on international luxury brands like Jaguar. He brings significant global and international experience to his new role, working on brands including Volvo, Duracell, Fiat and KFC, and having spent five years in South Africa working for Ogilvy.
"Nick's appointment and move to Boston is a tangible example of our commitment to our global micro network ambitions for Arnold," said David Jones, global CEO of Havas Worldwide. "Nick is a terrific candidate with proven expertise in running global brands -- something very import
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Marketing News: Outsourcing Specialist Gives Profile More Umpf
The Sherwood Group, an outsourced solutions specialist, today announced it has appointed Leeds-based Umpf to handle its national PR whilst the company undergoes significant expansion across the UK.
Following a two-way pitch involving Propaganda, the company, which has offices in London, Leeds and Sheffield, has tasked Umpf with raising its profile across traditional platforms whilst exploiting new channels of communication to drive candidate and client growth.
Sherwood recently appointed PricewaterhouseCoopers LLP as advisors and Nicholas Jeffrey, ex-chairman of United Industries, as non-executive Director as the company enters a period of strategic growth and development.
The company specialises in providing regional, national and international outsourced recruitment services for businesses in a range of industries covering engineering, social housing, cleaning, building maintenance, construction, civil engineering and utilities.
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Marketing News: Co-creation planning agency Face appoints research director
Face, the co-creation planning agency, announces Saul Parker of Flamingo has been appointed to the newly created position of Research Director.
Face, the co-creation planning agency, is pleased to announce the appointment of Saul Parker to the newly created position of Research Director.
Saul joins from Flamingo, where he headed up the company's digital and ethnographic initiatives, leading the agency's Nokia account globally and playing a key role on Flamingo's PepsiCo, O2 and Unilever business.
At Face, Saul will be responsible for widening the agency's qualitative and digital research capability. He will report directly to Job Muscroft the Managing Director
Saul has rich industry experience in comms strategy and research. Prior to Flamingo, he was a Senior Strategist at Naked Communications leading their IKEA and Orange Business accounts, and a key member of the Planning team at Saatchi X.
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Marketing News: Brand Advocate London has been appointed by Akzo Nobel Decorative Paints
Brand Advocate London, the integrated creative communications agency, has been appointed by Akzo Nobel Decorative Paints, the world's largest decorative paints company, to redesign its global decorative paint brands website platform. The appointment follows a competitive pitch, where Brand Advocate won the contract on the strength of its strategic, creative and user experience expertise.
Akzo Nobel Decorative Paints' eight branded products, e.g. Dulux, Coral, Marshall, Vivechrom, Sico, Levis, Alba, Flexa, are aimed at people who love to be involved in a bit of home decoration, ranging from homeowners, professional painters, and commercial contractors.
Working across 12 geographies, including Brasil, Turkey, Greece, The Netherlands, Argentina, Belgium, France and Canada, UK and the Nordics, Brand Advocate will ensure a rich and immersive digital experience that will inspire and enable people to realise their interior decorating creative visions through paint.
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Marketing News: No important differences between organic and conventionally-produced food
Eating organic food does not provide any significant nutritional or health benefits, according to a study published today.
An independent review commissioned by the Food Standards Agency (FSA) found there were no
important differences between organic and conventionally-produced food.
The conclusion was reached after a team of researchers at the London School of Hygiene & Tropical Medicine (LSHTM) reviewed all papers published over the last 50 years relating to nutrient content and health differences between the two kinds of produce.
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