Marketing Event Marketing News from Marketing Clout - your Marketing News source from Marketing Clout

Search Website

What's this?

Tell Us What You Think

Strategies Group - The one stop shop for complete web solutions
theMarketingblog - The Marketingblog UK ... Reaching the right prospect, at the right time with the right message ... More details from Will Corry 01784 434 412 (UK)
FMCGenews - The latest FMCG and Retail news
UK Marketing Network - Contacts : Discussions : Jobs
dmi News - The Global Gateway to Marketing News Powered by DMI Magazine
Marketingblog's B2B Marketing Opinions Panel - Sign up today ..give us your opinion monthly and the charity of your choice receives your incentive - it all helps
The Marketing Society - Promoting marketing excellence
Screen Media Expo 2010 - Screen Media Expo Europe has demonstrated consistent growth year after year and has solidified itself as the industry’s biggest digital signage and DOOH media event in Europe.
New... Save with Marketing CLOUT vouchers - You can use them now to save up to 25% - over 100 vouchers for Argos, Tesco, BHS, Boden, Debenhams etc. Save £10 on £30 minimum spend at Bodens ...expires November 28th .

Event Marketing

Marketing News: Imagination Creates Dynamic Auto Show Experience for Ford in Geneva

GENEVA 4th March, 2010 – Imagination, the global brand communications agency, has designed a hands-on, interactive stand for Ford Motor Company to engage visitors at the 80th Geneva International Motor Show, open to the public until Sunday 14th March. Ford will use the Geneva Motor Show as the European platform for the introduction of another model in its Global C-car product line-up.

Marketing News: South East Entrepreneur Liz Jackson speaks to Business Link about International Women's Day

Liz Jackson, from C4's Secret Millionaire and business owner of Great Guns Marketing talks about why the South East is a great place for women to start a business and the importance of International Women's Day.

Marketing News: Intec Solution Portfolio Powers WIND Mobile in Canada

Intec platform integral to WIND Mobile's operation as Canada's first national wireless carrier in over a decade

Marketing News: Turkish Airlines replace Air Asia as Manchester United's official carrier

Turkish Airlines has agreed a three and a half year sponsorship deal with English Premier League champions Manchester United. The deal caps a successful week for Turkish Airlines – it announced on Tuesday a new sponsorship deal with Spanish champions Barcelona, whom Manchester United lost to in last year's UEFA Champions League final

Marketing News: GALA 2010: The Language of Business. The Business of Language. A conference to be held in May in Prague

Building off the momentum of its first ever conference in September, the Globalization and Localization Association has announced that "GALA 2010: The language of business. The business of language." will be held 10 – 12 May 2010 at the Intercontinental Praha in Prague.

Marketing News: Music 4.5 - the new music tech startup event

2Pears, the team that bring you the popular TechCrunch Europe events and the UKTI Pitch Workshops, are pleased to announce the launch of a new music tech start-up event - Music 4.5 - which will take place in central London on Thursday, March 4, 2010. http://www.music4point5.com/index.html Music 4.5 will bring together music tech start-ups, serial entrepreneurs, investors, artists, band managers and key industry players to share knowledge, discuss strategies for business success, debate market trends and evolution, as well as network. The name Music 4.5 is derived from a Web 2.0 philosophy which says that, after the huge losses incurred on Web 1.0, the ambition for web enterprises is to make money and achieve a 4.5 times return on investment (ROI). In the music and technology business landscape this means a 4.5 times ROI for all parties: artists, entrepreneurs and investors.

Marketing News: TACTICAL LAUNCHES - SPECIALIST BRAND COMMUNICATIONS & EVENT MARKETING AGENCY

Tactical Limited has re-launched as Tactical Live. Tactical Live will continue to service existing Tactical clients and will provide new end to end agency services within brand communications, event marketing, sponsorship activation, hospitality and production services. Ryan Horn and Jackie Pollard have joined the agency board alongside Quentin Warren, John Street and Ian Mattocks. The agency will work with all clients and partner agencies globally to activate projects across brand marketing, sponsorship, events, business channels, media amplification, PR leverage, experiential, promotions and retail.

Marketing News: IGNITE WINS TWO MAJOR BRIEFS FOR FIFA CLUB WORLD CUP UAE 2009

Ignite won two pitches from the Local Organising Committee (LOC) of the FIFA Club World Cup UAE: the events programme for the tournament, which includes the opening, closing and awards ceremonies; and the experiential marketing activity around the event, including the design, development and management of the Fan Zones during the tournament. The events programme contract was won after a comprehensive pitch process. Ignite's opening ceremony for the competition – to be held at the Mohamed Bin Zayed Stadium on 9th December – will entertain both the crowd and a global television audience, introduce the participating teams and showcase aspects of Abu Dhabi culture. The closing ceremony, which will be held at Zayed Sports City on the 19th December immediately before the FIFA Club World Cup UAE 2009 Final, will be a celebration of the competition and enhance audience enjoyment and anticipation ahead of the game. The awards ceremony will feature the presentation of the

Marketing News: RPM repositions for the future

Experiential agency RPM is set to unveil an internal revamp that will see promotions for board members, creation of a new layer of management, the launch of two new teams and the appointment of Gyro founder Gary Brine to the board as non-executive director. New roles for agency principals and Gary Brine appointed- Experiential agency RPM is set to unveil an internal revamp that will see promotions for board members, creation of a new layer of management, the launch of two new teams and the appointment of Gyro founder Gary Brine to the board as non-executive director. Managing Partner Hugh Robertson will take the role of Group Chairman and Client Services Director

Marketing News: RPM LAUNCHES SPECIALIST CORPORATE DIVISION

Leading experiential agency RPM is set to launch a specialist corporate division, led by Ian Irving as Director of Corporate. The new division will be dedicated to providing a tailored and bespoke service for Internal and B2B engagement briefs.

Marketing News: The events division of Motivcom is confident about growth next year : Recovery well underway says Cooper

The events division of Motivcom Plc, including P&MM, Zibrant and AYMTM, is set for 20 per cent growth in 2010, says Nigel Cooper, the group's executive director. Cooper expects events gross profits to exceed £13 million in 2010, based on significant new business wins and existing clients indicating budgets may be increased next year. Nigel Cooper commented: "The events division of Motivcom is confident about growth next year. We have delivered year-on-year profit growth through the recession and look forward to significant growth in 2010."

Marketing News: Drop in and spread some love… and a little hate if you have to

Pop-up jar. That yeasty brand Marmite has opened a pop-up shop in London's West End. Currently open seven days a week on Regent Street offering over 100 Marmite-inspired products, many of them exclusive, the store will only be around for a short while. "For a limited period of time, we're joining the glitterati of Regent Street and bringing the world of love and hate to the bright lights of London," says the brand. "Drop in and spread some love… and a little hate if you have to."

Marketing News: Yorkshire Event Centre signs up to the eGuide!

Yorkshire Event Centre Limited has become the first member of the Association of Event Venues (AEV) to sign up to the eGuide, outside of the online resource's three founding companies. Resultantly, the Harrogate-based venue joins fellow AEV members EC&O Venues, ExCeL London and NEC, with the eGuide now representing all 4 companies.

Marketing News: Bristol's Enable Interactive's swashbuckling pink pirate conga

Bristol-based Enable Interactive, the UK's No. 1 digital agency*, gave its staff that Friday feeling last week in support of their client Breast Cancer Care and the launch of the charity's October fundraising campaign, Pink Fridays. The Enable team dressed as pink pirates for a photo shoot with the pink flamingos at Bristol Zoo, followed by a fundraising - and eyebrow raising- conga to Clifton Suspension Bridge. All of the funds raised will enable Breast Cancer Care to provide free information and support services for the 46,000 people who are diagnosed with breast cancer every year in the UK.

Marketing News: Renault have been hit by the news that title sponsor ING will end its contract

Renault have been hit by the news that title sponsor ING will end its contract with the Formula 1 team immediately. The Dutch-based financial group planned to pull out at the end of the season but will now leave four races early. The move follows the race-fixing scandal that resulted in a suspended ban for the former world champions. Renault had already lost the backing of Spanish insurance firm Mutua Madrilena, which asked for its name to be removed from Renault's cars earlier in the day. ING was the largest sponsor on Renault's books, providing more than half their total sponsorship revenues according to some estimates.

Marketing News: Adrenaline consumer extreme festival prize sports adventure

Adrenaline Sports Fans are in for a treat this year during Adrenaline Sports Live, presented by Rani, as the world's most adventurous brands make an appearance in the show.Nautica Watches distributed by Ahmed Seddiqi & Sons in UAE have signed as silver sponsors for the water sports area and will be giving away valuable prizes to winners of the wakeboarding championships. In addition to that, Empros will give water sports fans the chance to witness the daring stunts performed by a local Jet Ski stunt team during demonstrations in the water sports area, while Intex will offer visitors the chance to try scuba diving in their ready-built pool. Among the other confirmed sponsors is Amigos Balloons, who will be offering one lucky winner a balloon flight for two over Abu Dhabi and Dubai in one of their hot air balloons. On their participation at Adrenaline Sports Live, presented by Rani, Capt. Tariq Al Omari from Amigos Balloons comments "It's a great pleasure to be a part of thi

Marketing News: Soak sells advertising space on 330 ml. plastic bottles filled with Buxton water

Summertime is filled with opportunities for brands to show they care, whether by helping consumers find a place to change at the beach or by giving them a little cooling refreshment during a heat wave. Targeting the latter option is Soak Media, a UK firm that gives out free bottled water to London commuters courtesy of on-bottle advertising. Focusing only on the months of July and August, Soak sells advertising space on 330 ml. plastic bottles filled with Buxton water and then hands them out for free to overheated London commuters, who would normally pay £1 or more for such refreshment. Soak's own staff hands out the bottles from an ice-filled cart, after which time it estimates the bottles spend about 50 minutes in the average consumer's hands. The company also does specials including leaflet tip-ons, specially shaped bottles

Marketing News: Yeo Valley sponsor Food Festival : The gateway to much of the UK's best organic produce

If you're here in the UK, particularly in the Bristol region, you'll want to mark your calendar for Saturday and Sunday September 6 & 7, which is the weekend of the annual Organic Food Festival in Bristol. This is Europe's largest celebration of everything organic. The venue is set in Bristol's famous harbourside, and will include food markets, fashion, skincare and homeware products, a demonstration kitchen, the best in organic food and drink, a green plant pavilion, food cruises around the harbour and an arts entertainment fringe that will include children's activities, music and street theatre.

Marketing News: RPM boosts the launch of Maoam's new ChewTwo

RPM boosts the launch of Maoam's new ChewTwo with targeted campaign incorporating online promotion and 25,000 samples a day

Marketing News: Feria Valencia becomes a full AEO marketing partner

Association of Event Organisers (AEO) is pleased to announce that Feria Valencia, one of Europe's leading Convention and Exhibition Centres, has extended its AEO associate membership by becoming a full AEO marketing partner. The partnership will focus on enhancing Feria Valencia's identity and profile amongst companies and professional UK event organisers.