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Exhibitions and Conferences

Marketing News: Licensingpages® are at stand CO76A in the Advice Centre - Brand Licensing Europe 2010

Please do come and see us at Brand Licensing Europe 2010 from 28th to 30th September 2010 at Olympia Exhibition Centre, London, UK We are at stand CO76A in the Advice Centre. We are offering 1 years Standard Membership to Licensingpages at £60+vat . On 1st October 2010 Standard Membership will be increasing to £83+vat. when we will be adding a new membership benefit.

Marketing News: Conferences : APA Launches International Content Summit 2010

The APA has announced the launch of the International Content Summit, to be held 24th November 2010. The summit, entitled 'The Power and Future of Content', will be the world's leading conference on branded editorial content. The Summit takes the form of a one-day conference gathering some of the world's leading experts in digital and print to define and discuss the revolutionary concept of 'Content'. The event will bring together international marketers, media leaders and content makers to give unrivalled insight into the industry to both brand marketers and agency professionals alike. An interactive format of roundtables, Q&A sessions will see industry leading lights debate the burning issues of the day. Confirmed speakers to date include David Seers (COI), Ben Hammersley (Wired Magazine), Julia Hobsbawm (CEO Editorial Intelligence), Julie Meyer (CEO Ariadne Capital), Lorna Tilbian (Numis Securities), James Pimentel-Pinto (Agency Mobile), and Susan Aubrey-Cound (M&S)

Marketing News: Differencis will unveil its new online advertising format at the London AdTech, September 2010.

Differencis will be on stand 227 with live product demos and presentations of the new ad format which takes a company's website and puts it in a banner. The ad format allows a company to put all its website functionality and content into a banner that is fed live by an API. The result is that ads are easily changed, always up to date and can even allow secure transactions in the banner.

Marketing News: RETAIL BUSINESS TECHNOLOGY EXPO ANNOUNCES THE LAUNCH OF CARDS & PAYMENTS SOLUTIONS 2011

London, 14th July 2010, As retailers attempt to evaluate many new initiatives, such as contactless and mobile payments or the challenge of data security and compliance, the organisers of Retail Business Technology Expo have launched 'Cards & Payments Solutions 2011' in partnership with Vendorcom, the cards and payments community. This dedicated exhibition and conference, will form an integral part of Retail Business Technology Expo 2011.

Marketing News: Minicom Digital Signage & Emarson IT Solutions Launch DS Vision Digital at Digital Signage Event in India

Minicom Digital Signage is happy to announce that it is organizing a Digital Signage Event with Emarson IT Solutions on July 15th in Mumbai (India) as part of a traditional series of sub-continent events.

Marketing News: Social Media Results For PR & Comms: Tried & Tested Social Media Strategies For PR & Comms To Genuinely Engage Audiences

Social Media Results For PR & Comms: Tried & Tested Social Media Strategies For PR & Comms To Genuinely Engage Audiences, Fully Embed & Integrate Social Media Practices & Clearly Demonstrate Real Results A One-Day Conference & Networking Event, 30th November 2010 – Social Media Results Two Separately-Bookable Workshops, 1st December 2010 – AM) Monitoring Tools and PM) Harnessing Twitter www.prsocialmediaconference.com

Marketing News: Marketing Week Live! : Visitor numbers climb at the UK's biggest marketing event

Marketing Week Live! came to a close last Wednesday after drawing more than 10,000 marketing professionals to London's Olympia over its two days. In its second year, the UK's largest, fully integrated marketing event grew by 7 per cent on the 2009 show and brought together over 350 exhibitors from across the marketing mix. From specialised data marketing, to global market research companies, the breadth and depth of exhibitors this year put 2009 in the shade. With marketing professionals from some of the biggest brands in the UK and Europe in attendance, exhibitors came away with some major new business leads. With four distinct areas - Data Marketing, In-Store, Insight and Online Marketing - marketers were able to get to the disciplines they were looking for quickly and easily.

Marketing News: Leading companies to debate future of marketing at Coventry University Conference

This summer IBM, Ricoh, Emirates and Seven Trent Water will come together to debate the future of marketing. As part of the Academy of Marketing Annual Conference, held by Coventry University (6th-8th July, 2010) there will be a Roundtable discussion based around the conference theme of Transformational Marketing. This discussion will cover areas such as corporate social responsibility and environmental marketing. The Roundtable discussion, held on the 7th July 2010, will be chaired by entrepreneur and star of the BBC's Dragons' Den business show, Rachel Elnaugh.

Marketing News: Book now for Retail Fraud - on the road from Retail Knowledge

With outstanding speakers, fantastic networking, an interesting venue and not a broken tube line in sight delegate feedback was outstanding for our first Retail Fraud - on the road conference, and so for 2010 we are back again at the Walkers Stadium in Leicester with an even bigger event!

Marketing News: ad:tech London : Now Apple's latest progeny has been officially launched in the UK, what are the marketing implications for search, advertising and your website?

We have lift off! Apple has released the iPad in the UK and with it the arrival of the first legitimate wave of tablet devices. Two million have already been sold in the first two months of release. Earlier this year I wrote the report a report on tablet advertising called: "Tabvertising: the advertising and marketing opportunities on the iPad and other tablets". Here, I'll summarise the report's implications and opportunities for what tablets and the iPad offer in terms of display advertising, video, social media and search. One of the first conclusions of the Tabvertising report is that search will, understandably, play just as important a role on tablets as it does on any other internet ready device. For ad:Tech I have decided to focus and explore the search opportunity on the iPad in a little more detail than the report went into.

Marketing News: Internet Advertising Bureau at ad:tech London : The three Ps of online lead generation: The past, the present and the plan

Online lead generation has a dubious background and with good cause -- In the past campaigns have been short-sighted, generating high volumes of leads but without substance. Here, we look at how to do it properly to get long-term quality results. The U.K. online lead generation (OLG) market is building up momentum -- fast! At the IAB, we formed a small group consisting of OLG specialists in 2008 (Goallover, Dianomi, Magnetise Group and LeadPoint). The aim was to use the expertise around the table to create educational material about OLG and how to use it successfully. Since then we have created four white papers and are about to release a buyer's guide for advertisers. The IAB OLG Council now has 26 member companies and has some big plans for the future. Although this channel is growing and education is still at the forefront of the IAB's mission, it is important to take and step back to see how it has evolved.

Marketing News: Will King talks to ad:tech London about tweeting, Harrods and a £200m turnover by 2012

Will King founded King of Shaves in 1993 with the aim of selling shaving oils that would combat remedy razor rash. His brand is now stocked in around 30,000 shops in countries from around the world, including the US, Japan, Australia, New Zealand and South America. Despite his success he must have been nervous entering into a market that was already clearly dominated by the big boys, Gillette and Wilkinson Sword? "It was intimidating, in terms of us entering the market we had to come up with something different. We had to market it with a personality." King is no stranger to personalising his products – his company is named after him. He has a personal blog www.shave.com and is a regular on the Twitter circuit. When comedian Dom Joly recently tweeted about looking for a new razor, King of Shaves' fans tweeted that he should contact King. He did and King tweeted back personally and sent Joly a razor in the post. Now there's consumer advocacy. "I call it C-to-C marketing (consumer-

Marketing News: Augmented Reality iPhone app will set the benchmark for the UK's largest marketing event

Ground breaking iPhone app sets the benchmark for the UK's largest marketing event The first ever augmented reality iPhone app, designed exclusively for a live exhibition, is being launched in conjunction with this year's Marketing Week Live (MWL2010) at Kensington Olympia, from 29th – 30th June.. This new app will enable visitors at MWL2010 to keep up-to-date with real-time feeds and provides a wealth of practical information on exhibitors and itineraries. Furthermore, augmented reality geotagging offers detailed information on the best places to grab post-exhibition dinner, drinks and hotels. Combining image recognition with augmented reality, the revolutionary MWL2010 iPhone app is packed with the latest digital technology. The app's image recognition function enables visitors to source exhibitors' Twitter feeds, websites and contact numbers, simply by pointing their iPhone at the exhibitor's logos.

Marketing News: London venues called to unite behind campaign for fair pricing around 2012 Olympics

With just over two years until the 2012 Olympics in London, the UK event industry is working hard to ensure that companies are able to host corporate events around the games at reasonable prices.

Marketing News: Portrait Demonstrates New Inbound and Outbound Campaign Management Software at Data Marketing Show

Portrait Software, a leading provider of customer interaction optimization software, today announces its attendance at the Data Marketing Show, which is taking place from 29th-30th June at Olympia, London. Portrait will be demonstrating its market-leading Customer Interaction Suite throughout the show, including the newly-launched Portrait Dialogue Formerly known as Portrait Campaign Manager, this latest release takes campaign management to a new level, converting disparate campaigns and customer interactions into an engaging two-way dialogue to improve customer retention, reduce customer opt-out, and increase lifetime value. Leading Portrait's presence at the event is Kieran Kilmartin, the company's Group Marketing Director, who will present a session entitled "From Campaigns to Dialogues – Making it Relevant and Personal." The session will take place on Tuesday 29th June at 10:40am and will look at how some of the world's leading marketing teams are overcoming the proliferat

Marketing News: Exhibitions : The UK Gift Card and Voucher Association (UKGCVA) has agreed to give its support to Incentives & Promotional Marketing-Live!

In news that underlines the event's importance to the incentive and motivation sector, the UK Gift Card and Voucher Association (UKGCVA) has agreed to give its support to the latest landmark event in the industry, Incentives & Promotional Marketing-Live! which will takes place at the NEC, 21-22 Sept.

Marketing News: Payment Experts PacNet Services to Speak at Internet World 2010

Brian Weekes of international payment services provider PacNet Services has accepted a speaking engagement at Internet World 2010 in London, 27-29 April. PacNet Services is a full-service payment processing company that offers international transaction processing to electronic retailers and e-commerce professionals. The informative seminar will give attendees access to PacNet's specialised knowledge of international payments as they relate to e-commerce specifically. Weekes, a career banking expert and VP of Business Development for PacNet Services Europe, promises to teach e-commerce merchants 5 ways to improve international revenues through smart consumer payment strategy. The talk offers important insight on how payment strategy can affect sales, overhead and your bottom line when marketing at home or abroad, and is scheduled for Wednesday, 28 April at 3:45 pm in the eCommerce Theatre.

Marketing News: Net Promoter Conference, 17-18 June in London

The agenda for the next Net Promoter Conference, 17-18 June in London is now available online, with breakout tracks focused on how leading companies deliver a "delight factor" to generate more promoters in their business. Hear perspectives from Abbott Diagnostics, Ball Packaging, Colt, eBay, Maersk Line, Sony Europe, Symantec, Travel Counsellors and other leading companies.

Marketing News: Conferences : Yasmina Siadatan, winner of the 2009 series of 'The Apprentice', is to speak at this year's Media Week DOOH Media Summit on 6 May.

Siadatan, a business development manager at Sir Alan Sugar's digital outdoor company Amscreen, won the fifth series of the hit BBC show and as winner was offered a job working as a business developer for Amscreen. The event will feature presentations from Camelot, Virgin Trains and Five, and a debate about the future of DOOH featuring The Sunday Times, agencies Posterscope, Mediavest and Glue, and media owner Clear Channel. Research by JCDecaux Airport will assess the creative impact of DOOH and provide pointers for future innovations.

Marketing News: Senator showcases the opportunities of promotional merchandise at Sign & Digital UK 2010

Senator, the leading promotional pen manufacturer, will be demonstrating to visitors at Sign & Digital UK 2010 how they can generate more profit by tapping into the £722 million UK Promotional Gift Market and including promotional merchandise in their portfolio.

Marketing News: Indesit Company Heads To Spain For First Overseas Product Launch

Indesit Company UK, the UK's number one household appliance manufacturer, has appointed Line Up to launch its 2010 product range to UK independent retailers in Andalucia, Spain next month. It will be the first time the manufacturer has ever staged this critical event abroad.

Marketing News: Retail Fraud 2010 - 20th April 2010 at Novotel London West

Retail Fraud 2010 - 20th April 2010 at Novotel London West http://www.retail-knowledge.com/RF2010/index.html The definitive event for all aspects for all aspects of physical and technological fraud prevention within the retail and online environment. Now in its 7th year Retail Fraud is the largest retail fraud and loss prevention conference in the UK, attracting over 470 delegates in 2009, which includes over 160 of the top 250 UK retailers by turnover, this flagship event continues to attract the very best vendors, speakers and retail delegates.

Marketing News: Conferences : A New One Day Event - Wealth From Marketing

Social media is a tremendous opportunity to make money also because of the trust that's developed. On social media you develop a relationship first. So when you recommend a product you're doing it as a friend. And that means your followers trust you. No need for "hard sell" tactics or gambits. No need for cutting edge web design. No need to craft compelling sales pitches. This only tells a fraction of the story though. There's three more reasons why social media is so lucrative:

Marketing News: Gift Cards & Gift Vouchers- all you need to know in 1 day.

Taking a day out of the office and attending the UK Gift Card & Voucher Association Conference will give you all you need to develop your gift card and gift voucher strategy, you also get to know about the future- e-vouchers and mobile vouchers. Speakers include senior representatives from WHSmith, Debenhams, Asda, Ticketmaster and National Garden Gift Vouchers; JCPenney department stores in the USA, Mastercard and Visa. With over 250 industry professionals attending the event you'll also benefit from networking during conference breaks.

Marketing News: 2,000 people have now pre-registered online to visit Screen Media Expo on May 5th & 6th in London, have you?

"We look forward to seeing you at Screen Media Expo 2010 for what is anticipated to be the biggest and best ever – with more innovative campaigns, an exceptional learning programme and a dramatic increase in exhibiting companies and volume of visitors." - Mark Pigou, Director of Screen Events Ltd

Marketing News: The Interior Fit-Out show : From a total investment of £4,550 in the 2009 show, sales worth over £1million have been generated

Simon Anderton, director of Closewood Air Conditioning, explains: "We were out of our comfort zone and needed to get ourselves known, and quickly. The easyFairs Interior Fit-Out show, as a key date for out of office fit-out and retail companies, was identified as the ideal place for us to showcase ourselves." Months before the event, Simon began preparations. Firstly he met with his design agency, Square Bear, to agree the design of the stand. Simon later met with Mitsubishi Electric, Closewood's support manufacturer to discuss the content for the stand and finalise a presentation the he'd give during a seminar at the event. The staff of Closewood also attended easyFairs' exhibitor training days to ensure the business was well prepared to maximize the power of the live event. To this end a client database was created with invitations and tickets to the show emailed and posted to the relevant contacts. "Ensuring we were fully primed was key to our success. The show was th

Marketing News: More than 200 big brand case study-led seminar sessions will be on offer to Internet World visitors

The brand new Seminar Programme at Internet World has just been confirmed. More than 200 big brand case study-led seminar sessions will be on offer to Internet World visitors as part of the free education programme at this year's event at Earls Court 2, London from Tuesday 27 – Thursday 29 April 2010. Alongside the 20 keynote sessions from industry experts including LinkedIn, the Conservative Party, BBC and Unilever, visitors will hear from big brands such as British Gas, Facebook, Barclaycard, eBay, The FT and Lonely Planet across 6 themed theatres – as well as welcoming the return of the IDM Academy and CIM and Mobile Marketing Asociation thought-leadership. Europe's largest trade exhibition for the online business & digital marketing industry boasts its biggest ever line-up of seminars for 2010.

Marketing News: Institute of Sales Promotion confirms support for Incentives & Promotional Marketing – Live!

Following discussions with Waypoint Exhibitions, the organisers, and having contributed input into the overall format of the exhibition, which will include an extensive educational element and a networking area for members,the Institute of Sales Promotion has agreed to support the Incentives & Promotional Marketing - Live! exhibition, 21-22 September 2010, NEC, Birmingham (www.ipm-live.co.uk). Annie Swift, CEO of the Institute, confirmed, "We are delighted to be working with Stephen Richards of organisers, Waypoint, once again and we have every confidence that Waypoint will deliver a first class event for the promotional marketing industry."

Marketing News: EC&O Venues Unveils New Website

Earls Court and Olympia have re-launched their website, www.eco.co.uk, following the decision to bring the development of their digital communications in-house. ECO IT Services has produced a site that is packed with innovative new features including integration with the major social networks, richer content and improved functionality. The image-led design facilitates easy browsing and accessibility for users. Event listings can be socially bookmarked, emailed and incorporate video content syndicated on YouTube. Venue listings now have virtual tours, technical specifications and images all on the same page for ease of comparison. There is also a new hotel booking service, improved search capability and a TfL approved travel section. Deeper content about the iconic venues is provided by stories and imagery from over 100 years of history; also present on the Facebook fan page.

Marketing News: How qualitative research needs to embrace 'cyberspace' and e-opportunities

The fifth Worldwide Conference on Qualitative Research, jointly run by the British AQR and the American QRCA, takes place in Prague in May 2010. The programme is varied and exciting with lots of interaction and many innovative features. Of course, there are contributions from around the world, with speakers from the US, Canada and South America, from UK , Ireland and other European countries – Sweden, Czech Republic and France. Further east there are contributors from Pakistan, Singapore and Australasia. But this year the Conference will go beyond global boundaries. A common thread running through many papers and presentations explores how qualitative research needs to embrace 'cyberspace' and e-opportunities – and how it is already doing so. This need reflects changing social networks, communication patterns, continuing technological innovation and the radical shifts in consumer behaviour, attitudes and expectations that they are driving.

Marketing News: The hottest date in the food calendar: Real Food Festival 8-10 May 2009

The Real Food Festival is back for the third time this year and will be held from 7th to 10th May 2010 in Earl's Court in London. This festival goes much beyond than merely a food event. The event will include features for the whole family. The Real Food Festival is an ideal event to connect with over 400 producers of the few of the best food and drink producers. The event aims at promoting quality and healthy food. It also encourages discussion on the sustainability of food production.

Marketing News: Hosting & Managed Services :

IT Management has never been an easy task. While large organisations grapple with complexity, scale, culture & change, smaller businesses often struggle with products that they find inflexible, non scalable or expensive. However in terms of annual growth rates, medium sized businesses often out perform larger enterprises and therefore present opportunities for managed services providers. Hosting & Managed Services 2010 is now a stand alone conference targeting up to 200 IT Managers and Directors from medium sized businesses in the UK. The aim of the conference is to provide delegates with rich experience, hearing from experts in the field and learning how their business can benefit from hosting and managed service providers.

Marketing News: Hubbub which will take place on 22nd and 23rd June 2010 at Manchester Central, will be a flagship addition to the North's thriving and continually growing media and marketing landscape

Moorfield Media are pleased to announce the launch of a brand new conference, exhibition and networking event aimed squarely at the media, marketing and creative industries in the North. Hubbub which will take place on 22nd and 23rd June 2010 at Manchester Central, will be a flagship addition to the North's thriving and continually growing media and marketing landscape. Hubbub will service the 250,000 people directly employed in the media, marketing and creative industries in the North West alone plus other thriving creative hubs in cities such as Leeds and Newcastle. The event will include a high level conference broken into four half day sessions on the following topics: Marketing Services; PR and Social Media; Broadcasting and Publishing with the central theme of 'Digital Convergence'. In conjunction with this 'Hubbub' will have a boutique exhibition, with 100 stands, highlighting the very best of industry suppliers including creative and digital agencies, PR and mobile compa

Marketing News: British Museum to Present at MarketingSherpa's 2nd Annual Germany Email Marketing Summit 2010 James Meers to present British Museum's Customer-Centric Approach to Online Marketing

James Meers to present British Museum's Customer-Centric Approach to Online Marketing

Marketing News: Opportunities for Retailers from London 2012 conference (17 March 2010)

With just over two years to go until the UK stages its largest event, the pressure is on for retailers to ensure that they capitalise on the opportunities offered by the ultimate sporting extravaganza which is predicted to generate an extra £521m for the sector. Opportunities for Retailers from London 2012 is a new one day high level conference offering insight and guidance from the key players, the organisations who are behind the planning and execution of this event, and the people in the know. Opportunities for Retailers from London 2012 will introduce speakers at the heart of 2012, who will share their experiences and knowledge to ensure that the retail industry takes full advantage of all that the event has to offer. The day will kick start with a breakfast briefing hosted by Mike Mulvey Chief Executive of the London Business Network, who will focus on how retailers can get involved in London 2012 and how to secure a slice of the £1.7 billion worth of contracts still available

Marketing News: Line Up stages 2010 Sales Conference for Skandia UK

Financial services provider Skandia UK has staged its 2010 annual sales conference at The Celtic Manor with a motivational event designed and produced by event and experiential agency Line Up.

Marketing News: Simon Brown, Brand Director for Canterbury and Toni Mascolo OBE of Toni & Guy to speak at Franchise exhibition

With senior directors from internationally renowned brands such as Hilton Hotels, McDonald's, Toni & Guy and Canterbury NZ amongst the keynote speakers, the conferences and seminars at The British & International Franchise Exhibition will offer the most impressive range of expertise ever at a UK franchise event. Simon Brown, Brand Director for Canterbury of New Zealand and Former Head of International Trading in Ladybird; and Mr Toni Mascolo OBE, Founder of Toni & Guy, the world's most recognised hairdressing brand, are the keynote speakers on Friday 19 March, the opening day of the event. Simon will present 'The World is Accessible' whilst Mr Mascolo will discuss 'Building a successful brand,' with aspiring business owners. On day two of the exhibition, Saturday 20 March, Nick Smart, Vice President for Development UK & Ireland for Hilton Hotels and Brian Mullens, UK Finance Director with McDonald's, will each share their experience and expertise in business. Nick's present

Marketing News: On The Road With Certified SMS

Money, cell phones and keys, three things you never leave home without. Certified SMS gets straight into your customer´s pocket thanks to Lleida.net latest development: Lleidanet.mobi.

Marketing News: Exhibitions and Conferences : Gift Cards, Gift Vouchers, E-Vouchers - Capitalising on the Upstream

Gift cards and gift vouchers represent the biggest sector in prepaid with UK annual revenues nearing £4bn. Representing all aspects of the value chain, the membership of the UK's representative trade body comes together every year to deliver the UK Gift Card & Voucher Association Conference. Both member and non member delegates attend from all areas of retail, leisure, corporate incentives, printers, card processors, card manufacturers and program managers. This ONE day event aims to deliver the latest industry developments along with clear guidance on entering the market and capitalizing on its increase; suitable for industry experts and beginners alike.

Marketing News: On The Road With Certified SMS

Money, cell phones and keys, three things you never leave home without. Certified SMS gets straight into your customer´s pocket thanks to Lleida.net latest development: Lleidanet.mobi.

Marketing News: Print for Business : the UK's only dedicated event for trade providers of print and related products, services, systems

Look forward to September 2010 when the UK's only dedicated event for trade providers of print and related products, services, systems takes place at the UK's number one venue! Recently moved to the NEC, Print for Business has a 17 year track record of providing print solutions to print buyers, brokers, managers and manufacturers across all sectors of the print industry.

Marketing News: Exhibitions : From a total investment of £4,550 in the 2009 show, sales worth over £1million have been generated

A Word on Success "With figures like these you know straight away that you're onto a winner when it comes to ROI. For the price of the stand and all the support you get from easyFairs, the ROI is truly excellent," Simon adds. "It's not just about setting out your stall and waiting for people to turn up. Much of the hard work is in promoting your presence before the show. So many companies fail to do this, and then wonder why nobody's visiting them", said Matt Benyon, MD at easyFairs (pictured). "We have an extensive exhibitor support programme to help companies with their marketing prior to our shows, to maximize their investment. We want every exhibitor to get the most from their investment, and work closely with them to help identify, measure, and ultimately achieve their desired ROI."

Marketing News: London Business Conferences : The 'Post-Recession Consumer 2010' a new, one-day consumer insight summit

Many recent consumer trends to emerge from the recession are contradictory; people are trading up in some categories and trading down in others. This complex tangle of trends requires a truly universal consumer perspective to unravel it. The 'Post-Recession Consumer 2010' a new, one-day consumer insight summit organised by London Business Conferences, will help marketers and brand owners understand how consumers perceive value and approach different purchases in all areas of their lives. Using examples from brands and retailers including Marks & Spencer, Phones4U, Pernod Ricard, New Look, Best Western, First Direct and BAA, this one-day Summit will challenge delegates' perceptions of consumer behaviours and help crystallize their brand and marketing strategy after the recession.

Marketing News: FreshBusinessThinking.com announce Hit Me! Internet Marketing Exhibition and Conference

www.freshbusinessthinking.com are delighted to announce the launch of the Hit Me! Internet Marketing exhibition and conference. This Internet Marketing Exhibition and Conference is aimed at entrepreneurs and business owners who don't necessarily attend any other Internet Marketing events. Taking place on 8th September at Old Billingsgate in the heart of London this event will provide the 'how to' alongside the 'what is?' Most small-to-medium size businesses don't know 'what they don't know' when it comes to Internet Marketing - this event will attract 2000 directors and decision makers from information hungry businesses with an appetite for ideas; information and advice.

Marketing News: Working in a Wired World

Introducing a range of one day workshops which look at the different aspects of Working in a Wired World.

Marketing News: base...the first major UK event about sustainable business management

March 16/17 2010 sees the first major UK event about sustainable business management. base (Business and a Sustainable Environment) expects 2,000 senior businesses and public sector management to participate in a two-day master class in ExCel about the business opportunities in being sustainable. base will be a must go to for everyone who has to make or influence decisions in public or private sectors, across every management discipline' said Tom Burke CBE, chairman of base. Leading politicians, business people and NGO heads are to speak including Climate Change Secretary of State, Ed Milliband, and Defra Secretary of State, Hilary Benn as well as Vince Cable from the Lib Dems and Tory Climate Change and Energy Shadow Minister Greg Barker. From business are John Lewis chairman, Charlie Mayfield, KPMG London chairman Richard Reid, Sainsburys chief Justin King, and Philip Green, chief executive of United Utilities.

Marketing News: Attendees at the AEO Conference 2010 will hear from two heavyweights : Tony Manwaring and Paul Smith

Attendees at the AEO Conference 2010 will hear from two heavyweights of the media world in Tony Manwaring, former Chairman of Initiative Media and Paul Smith, CEO of Celador and the man behind the staggeringly successful Who wants to be a millionaire? franchise and Slumdog Millionaire. Austen Hawkins, AEO Chief Executive said, These two world class speakers really show the strength of AEOs offering at the 2010 Conference. Interesting and engaging speakers in a slick and enjoyable format with plenty of quality networking opportunities thrown in, the AEO Conference 2010 is essential for event professionals who want to be firmly in the mix. Dubbed the most creative man in media by Campaign magazine, Tony Manwaring is one of the medias most energetic and inspiring orators and is a genuine force in the media world. What he doesnt know about media planning truly isnt worth hearing about!

Marketing News: Hume Whitehead appointed by the Berlin Convention Office

Berlin Convention Office has appointed Hume Whitehead to handle its convention and incentive sales and marketing activities in the UK. Hume Whitehead will work closely with the Berlin Convention Office to win meetings, conferences and incentive business for the destination and reinforce its profile in the industry. Berlin Convention Office director of conventions Heike Mahmoud said Hume Whitehead's key task was to source and develop new business from UK event planners by capitalising on Berlin's existing industry relationships.

Marketing News: WHY YOU SHOULD EXHIBIT AT INCENTIVES & PROMOTIONAL MARKETING – LIVE!

Incentives & Promotional Marketin g – LIVE! enjoys the endorsement of the British Promotional Merchandise Association and the support of the Institute of Sales Promotion and the Direct Marketing Association. Stephen Richards, Event Director of Incentives & Promotional Marketing – LIVE! added, "Plans for Incentives & Promotional Marketing – LIVE!, are now well advanced. The website has been launched (www.ipm-live.com) and I am very pleased with the support from the industry so far. We have a number of new and exciting initiatives that will develop this from an exhibition into a total learning and information experience for the wider marketing industry and we will be announcing these in January."

Marketing News: Pro Motion Hire at Broadcast Video Expo 2010

Pro Motion Hire, London's leading broadcast equipment hire company, will offer expert technical and practical advice for tapeless productions, from camera to playout, at Broadcast Video Expo 2010. The knowledgeable team will be sharing its expertise on Stand N56 in The Production Show section of the exhibition, which takes place at Earls Court, London from 16-18 February 2010. Pro Motion Hire will showcase the latest Sony and Panasonic solid state cameras, which will be recording footage live at the show; the team will then demonstrate the ease and speed of tapeless workflows by dynamically ingesting, editing and playing out the material on the stand. Advice will also be available on a variety of production requirements, from lighting to lenses and microphones to VTRs, and there will be some special show offers available to visitors. "As first time exhibitors at Broadcast Video Expo we are excited to be able to share our technical experience on all kinds of productions, and parti

Marketing News: Search Engine Strategies (SES) Announces Newcomer Programme for London 2010

Search Engine Strategies (SES) today announced the newcomer programme for the 2010 SES London Conference & Expo. The programme has been designed specifically for people with a fundamental knowledge of online marketing and advertising.

Marketing News: IN-VEHICLE TECHNOLOGY REVS UP FOR THE 2010 INTERNATIONAL CES

The 2010 International CES , the worlds largest consumer technology tradeshow, will showcase the latest in-vehicle technology, including an opening keynote by Ford president and chief executive officer, Alan Mulally, with the 2010 Ford Taurus as the shows official car. The International CES returns to Las Vegas, 7-10 January. The 2010 CES will prominently feature the latest products and trends in in-vehicle technology including (LBS) Spotlight, advancements in portable GPS, in-car video, wireless technology and integrated products for combining entertainment with navigation and security. "The 2010 CES is the cant miss event for car technology, with more than 380 in-vehicle electronics exhibitors in North Hall," said Karen Chupka, senior vice president, event and conferences, CEA. "Innovations abound within the in-vehicle technology space at CES." Fords Mulally will deliver his keynote address at 8:30 a.m. on Thursday 7 January 2010, in the Hilton Center.

Marketing News: Screen Media Expo Europe : the industry's biggest digital signage and DOOH media event in Europe

Screen Media Expo Europe has demonstrated consistent growth year after year and has solidified itself as the industry's biggest digital signage and DOOH media event in Europe. "We look forward to seeing you at Screen Media Expo 2010 for what is anticipated to be the biggest and best ever – with more innovative campaigns, an exceptional learning programme and a dramatic increase in exhibiting companies and volume of visitors." - Mark Pigou, Director of Screen Events Ltd

Marketing News: Cloud Computing Congress – Event Series Taking Place in Europe, North America and Asia in 2010

Six Degrees is launching a new group of events - the Cloud Computing Series Six Degrees is launching a new group of events - the Cloud Computing Series (http://www.cloudcomputingseries.co). The first Cloud Computing Congress Europe (http://www.cloudcomputingcongress.com) is taking place on 16th March 2010 at Olympia in London. The series of events will look at how Cloud Computing is revolutionising information technology in the European, North American, and Asian market. Topics discussed include the latest state of Cloud Computing in the respective markets, its benefits and technical challenges, the impact on the IT function, and how the applications can be build, controlled and managed in a cloud-based environment. The Cloud Computing Congress Europe will run alongside Enterprise Social Media (www.enterprisesocialmedia.net) & the Social Media World Forum (www.socialmedia-forum.com), a leading social media event that brings together all industry

Marketing News: PME Organiser Supports Incentives & Promotional Marketing – LIVE!

Having decided not to proceed with the Promotional Marketing Exhibition, (21-22 April 2010, London), Volume Exhibitions, the show's organiser, has given its support to Waypoint Exhibition's newly launched Incentives & Promotional Marketing – Live, NEC, 21-22 September 2010. Simon Tilley, MD of Volume Exhibitions Limited, is a long-term business colleague of Stephen Richards, Director of Waypoint and Event Director of Incentives & Promotional Marketing – LIVE! Prior to launching the Promotional Marketing Exhibition in 2005 Simon Tilley worked with the Waypoint team on the launch and development of the National Venue Show (now Event UK) before its eventual sale in 2002. That show continues to be a great success. Speaking of the developments, Simon Tilley explained, "As the industry knows, as well as running the Promotional Marketing Exhibition, I also own Target Response, which supplies verified data to companies seeking sales leads. In the current climate, this data is very soug

Marketing News: More Than 950 International Exhibitors in 2010 CES

More than 950 technology companies from outside the United States will be among the more than 2,500 exhibitors showcasing the latest consumer electronics (CE) products at the 2010 International CES® – the world's largest consumer technology tradeshow. The 2010 International CES runs January 7-10 in Las Vegas, Nevada, and will attract more than 22,000 international attendees from 140 countries. "CES is the place to feel the pulse of the CE industry and to network with the right people for your business," said Radomir Jovanovic, president and CEO, SPiDCOM Technologies, a French fabless manufacturer of HomePlug AV and Ethernet over Coax (EoC) semiconductors. "This year, we are introducing to the US market our SPC300 'no-limits' HomePlug AV SoC, honored with the prestigious CES Innovations 2010 Design and Engineering Award."

Marketing News: Carnival UK appoints Elmscott with major new exhibition design

Carnival UK has commissioned marketing communications agency Elmscott to design a major new exhibition stand targeting the ever-widening cruise market. This is a new departure which will bring seven of the Carnival UK brands - P&O Cruises, Princess Cruises, Cunard, Holland America Line, Costa Cruises, Carnival and Yachts of Seabourn - together within a single live brand experience for the first time at the Daily Telegraph Cruise Show, Olympia in March 2010.

Marketing News: Here are 5 key reasons why you should book your stand at TFM&A by Tuesday 24th November

With TFM&A now only 3 months away, visitor registration open and stand space 89% sold out, it really is time to book your stand at the show. Here are 5 key reasons why you should book your stand at TFM&A by Tuesday 24th November: Your company logo will be included on the Wave 2 mailing piece which is sent to over 60,000 key TFM&A visitor prospects. Your company will get a listing included on the Wave 2 email driver sent to over 100,000 key TFM&A visitor prospects. Your company logo will be included in the TFM&A monthly newsletter (produced in partnership with Econsultancy) in the dedicated "new exhibitors" section. This newsletter gets sent to 19,691 past TFM&A visitors. Your company will get a listing included on the TFM&A home page for December in the "New exhibitors" section. Free banner or skyscraper advert run-of-site for the month of December worth £1000

Marketing News: The Women and Sport conference on the 27th November 2009

The past twelve months have created some remarkable headlines for women and sport; the England cricket team winning the World Cup, Jessica Ennis' remarkable gold medal at the World Championships, England's run to the final of the UEFA European Championships, the Caster Semanaya controversy, super-Mum Kim Clijsters continued funding debates and much more. These female athletes have led to a huge increase in media attention. New technology offers a higher profile for previously hidden sports and athletes. Whilst the development of sponsorship and funding have given more athletes greater routes to success. However, there is still plenty of work to be done or this growing momentum will be lost. With the major sporting events set to dominate the agenda in the coming decade there has never been a greater opportunity for women's sport to achieve its potential.

Marketing News: Sample Answers : Client speaker for the special Insight or Illusion Seminar on the 7th December will be Rachel Elnaugh

We are pleased to announce that our client speaker for the special Insight or Illusion Seminar on the 7th December will be Rachel Elnaugh - one of the original Dragon´s Den entrepreneurs.

Marketing News: GREEN STRATEGY : This conference presupposes that the near future will look very different in terms of what your operational processes look like

GREEN STRATEGY Thursday 19th November 2009, at The River Room, 2nd floor, MillbankTower, London SW1 Set against the backdrop of failure within the global financial system it seems ironic that businesses are still struggling to grasp the scale of the environmental sustainability agenda and related risks – climatic, regulatory, and strategic. It is the new elephant in the room and many organisations are still failing to make a sufficient response. This conference presupposes that the near future will look very different in terms of what your operational processes look like, where the energy that runs them will come from, and the products and services your customers will want and/or get. All will be heavily influenced by this agenda, so you need to adapt now or lose share and miss new opportunities or, worse, fail. The automotive industry gives us the first hint of a strategic failure at the heart of big business that relates directly to this agenda.

Marketing News: The Multi Channel Retail Summit 2010 is sponsored by K3

A conference programme devised by retailers for retailers. Join your peers that have already registered from: Tesco.com, Halfords, Kingfisher, Home Retail Group, Post Office ltd, Marks & Spencer, Freemans Grattan holdings, ASDA, Punch Taverns, Bravissimo Ltd, Debenhams,O2, Republic, Scout Shops, Build-A-Bear Workshop, J Sainsbury, Hallmark, Stanfords, Pentland Brands, The Post Office, Marks & Spencer, Waitrose, NET-A-PORTER.COM, Ted Baker, Laptopshop IT limited, Orange, Tesco, Shoe Zone Ltd, Costcutter Supermarkets Group, Leekes, Harveys, Jaeger, Carpetright, Alliance Boots, Countrywide Farmers Plc, Arcadia Group Ltd, Ryman Ltd, The Southern Co-operative, Comet PLC, Wickes...

Marketing News: Fancy coming to The Business Growth Show in Reading?

What are you doing on Thursday 5th November? Fancy coming to The Business Growth Show in Reading? Think small hall business exhibition, with seminars, speed networking and a whole load of opportunity. Drop in anytime, 9am-3pm, however get there at midday where we prove there really is such a thing as a free lunch! The Business Growth Shows really are a different way of doing things and 4Networking are delighted to be involved as official networking partners.

Marketing News: The R&B Group – At Home with Housing

With a growing portfolio of housing sector clients, and the Chartered Institute of Housing as one of their long-standing accounts, it is perhaps not surprising to find The R&B Group as the new AV contractor for the Northern Housing Consortium. Yet they don't take anything for granted and winning this latest business is particularly rewarding as it adds further momentum to the growth of their Yorkshire branch.

Marketing News: Request your copy of the 2010 Screen Expo brochure before UK postal strike.

Back for its 5th Anniversary year the 2010 Screen Expo show is projected to attract over 130 exhibitors and 5,000 visitors from over 60 countries. Screen Media Expo Europe has demonstrated consistent growth year after year and has solidified itself as the industry's biggest digital signage and DOOH media event in Europe. "We look forward to seeing you at Screen Media Expo 2010 for what is anticipated to be the biggest and best ever – with more innovative campaigns, an exceptional learning programme and a dramatic increase in exhibiting companies and volume of visitors." - Mark Pigou, Director of Screen Events Ltd Join us at a new venue on new dates after Easter 5th - 6th May, Earls Court, London

Marketing News: Advansys : Find examples of effective designs, content management systems as well as online marketing idea's

Ecommerce expo is the UK's leading exhibition and conference show for ecommerce with exhibitors for every area of the online retailing industry. The ecommerce expo exhibition has moved to Earls Court for the 2009 show in London to gain more space for their 3rd annual show on the 20th and 21st October. Ecommerce expo is about purely ecommerce to give information for any new comers to online retailing or for experienced online sellers to learn even more about ecommerce. There are over 150 exhibitors including big brands like eBay, Lastminute.com, Hilton Hotels and House of Fraser to speak at the event which is going to be bigger and better than previous years. From start-up's to advanced multi-channel online retailers, there is a lot to learn at the ecommerce expo this year especially at the Google University sessions which are on both days and covering Adwords, Analytics and Checkout.

Marketing News: The impact postal strikes will have in the run-up to Christmas, Internet Retailing 2009

Online retailers everywhere are assessing the impact postal strikes in the run-up to Christmas could have on their businesses, and many are looking at contingency plans and alternative solutions to steer them through safely. At Internet Retailing 2009 there are several presentations and exhibitors that are well worth including on your show itinerary. In conference stream three you'll find these presentations: Ian Stansfield, distribution director at Asda Stores, will present 'Sheds and Shops to Parcels and Post', which will take a look at how the supermarket giant has scaled from delivering pallets to shops in large trucks to delivering to the home. Sharon Thomas from Unipart Consumer Logistics will look at how retailers can create competitive advantage from their delivery services in a session entitled 'Exceeding Customer Expectations in a Challenging Online Market Place' The CEO of Home Delivery Network, Brian Gaunt, will be presenting the results of the carrier's latest

Marketing News: Melville's Poster Boys Just Got Greener

Melville Graphics has reinforced its green credentials by offering another new environmental initiative to event organisers and exhibitors as well as an additional tool to decrease the waste produced by the exhibition industry each year. Not content with simply supplying and installing recyclable PVC banners, the graphics division of Melville Exhibition & Event Services now removes all banners at the close of events and takes all obsolete items to its recycling facility. There the banners are ground up, melted down and turned into new raw material plastics used for the manufacture of ties and straps for young trees, waste bins and the like. This new service was trialled at IFSEC 2009, a leading event for the security sector organised by United Business Media (UBM). "We supplied and installed a whole range of recyclable PVC banners at IFSEC, which was the first official event to benefit from this new recycling service," comments Melville Graphics Production Manager Nathan R

Marketing News: Volvo embarks on experiential launch for XC60

Volvo Cars has embarked a nine-week experiential launch of its new XC60 model, which will immerse 5,600 dealers from 32 countries in a theatrical two-day programme in Gothenburg, Sweden. Designed and produced by Line Up, 'Shaping the Future 2008' will be staged at a disused warehouse, transformed for the event into three floors of complete 'Volvo-ness' plus a specially constructed Urban Obstacles driving track. Inside the venue, key features include themed presentation and workshop areas, plus four experiential 'loft apartments' designed to reflect the varied lifestyles of four typical Volvo customers – an architect with a young family, a female doctor with a passion for exotic travel, a web designer with a craze for extreme sports and a banker with a taste in expensive hi-tech gadgets. The apartments will give dealers a unique opportunity to live and breathe the lifestyle of their customers, both during the day and during intimate dinner parties in the evening. The Urban Ob

Marketing News: Bankhall Tasks Line Up With Producing Annual Conference

Bankhall, the UK's largest supplier of support services to Independent Financial Advisers, has appointed event and experiential agency Line Up to produce its annual conference at Wembley Stadium in November. Over 500 Independent Financial Advisers, all Bankhall members, will be invited to learn about latest market developments and network with colleagues during a series of plenary and breakout sessions. The main conference will be staged in the Great Hall at Wembley Stadium. It will be followed by a gala awards dinner and entertainment for delegates and their partners in the Bobby Moore Suite. Nicola Pike, Head of Marketing at Bankhall, comments: "Our Annual Conference is a key event in our calendar and an ideal opportunity for members to mix business and pleasure – networking with other members and meeting key product providers.

Marketing News: most popular sales event of the year is now only a month away

One of the most popular sales events of the year is now only a month away.... The 2009 'Successful Selling' conference features a host of entertaining and educational speakers with the aim of making your business more successful. Chaired this year by broadcaster and 25-year sales veteran Jeremy Jacobs, the Institute of Sales and Marketing Management's (ISMM) annual selling extravaganza has made a name for itself as Britain's 'top sales conference'. Taking place on Tuesday 6 October at the National Motorcycle Museum in Birmingham, the event is expected to attract 1,000 delegates.

Marketing News: Melville Middle East Selected as Official Services Contractor for the Fashion Arabia, Shoe & Leather Middle East and Optical Middle East Shows

Melville Middle East Exhibition Services, a GES Worldwide Network company, announced today their appointment to provide exhibition services to Middle East Communications & Forums (MECOM Forums), a Clarion Events Partner, for the Fashion Arabia, Shoe & Leather Middle East, and Optical Middle East shows, all taking place in October 2009 at Abu Dhabi National Exhibition Centre (ADNEC). The appointment also includes the Gulf Bike Show, taking place at Dubai Festival City in February 2010, and the Arabian Construction Week portfolio of shows, taking place in May 2010. The appointment covers the full range of services, including electrical, standfitting, furniture and floorcoverings, graphics, floorplanning, custom design and build as well as producing the online manual and data and registration services.

Marketing News: LORD PUTTNAM CHAMPIONS DMA AWARDS AS THIS YEAR'S CHAIR OF JUDGES

Lord Puttnam, the Oscar-winning film producer, has been appointed chair of judges for the 2009 DMA awards. His interests span the creative industries, education and public policy. He is an established leader in advertising, having started his career at the legendary CDP working with the likes of Charles Saatchi and Sir Alan Parker before turning to film where he produced a host of award winning films including Chariots of Fire, The Killing Fields and The Mission. He is Deputy Chairman of Channel Four, Chancellor of the Open University and Non-Executive Chairman of Profero. Lord Puttnam will oversee the rigorous DMA judging process which involves more than 200 industry experts from client companies, suppliers and agencies. He will also lead the final Grand Prix judging process, during which an overall champion is selected from among the Gold winners.

Marketing News: Who is behind Global Entrepreneurship Week UK?

The campaign is run by Enterprise Insight, which was founded by the four leading UK business membership organisations – the British Chambers of Commerce, the CBI, the Federation of Small Businesses and the Institute of Directors. Their Director Generals sit on Enterprise Insight's board, which is chaired by entrepreneur Peter Jones. Enterprise Insight is supported by the Department for Business, Innovation and Skills and is endorsed by the Prime Minister, Gordon Brown. Alongside Global Entrepreneurship Week UK, Enterprise Insight runs three other strands of activity: Make Your Mark - Make Your Mark campaigns to increase entrepreneurial behaviour amongst young people - to encourage them to have ideas and make them happen. Having a can-do attitude and the skills to spot opportunities, overcome challenges and implement ideas is more important than ever in today's tough global economic climate.

Marketing News: Search Engine Strategies Returns to Germany for 7th Time with SES Berlin Conference & Expo on 24-25 November 2009

Incisive Media today announced that Search Engine Strategies will return to Germany for the 7th time with the SES Berlin Conference & Expo on 24-25 November 2009. The German event is focused on search engine marketing (SEM), including pay-per-click (PPC) advertising and search engine optimisation (SEO), and will be held at the Crowne Plaza Berlin City Centre. For more details, go to www.SearchEngineStrategies.com/berlin. SES is the leading global event for education in online marketing and advertising, including search (SEM/SEO). Organised and hosted by Thomas Bindl, one of Europe's leading authorities on search, the SES Conference & Expo will teach delegates everything they need to know to help them maximize search engine marketing and optimization for their businesses and provide a forum for delegates to communicate with the search engines themselves.

Marketing News: A 'gay-friendly' logo from the Tories

The Tories have unveiled a 'gay-friendly' logo in bright rainbow colours in a bid to attract new voters. The green and blue tree trademark has been given the vibrant makeover ahead of the party's annual political conference in Manchester. The emblem, launched on the Conservative website, is being used to promote a 'Conference Pride' event at the rally next month.Top Tories hope the rainbow-coloured tree and gay-pride events advertised on their website will encourage more pink voters to choose the blue party It is part of David Cameron's concerted drive to ditch the party's traditional 'stuffy' image and appeal to a younger generation by making it more 'open and inclusive'. More than 700 people are expected to attend a £15-a-head bash at the trendy Spirit Bar in Canal Street, the heart of the city's famous gay village. Comperes will be Margot James, the Tory vice-chairman and first openly lesbian candidate, and Iain Dale, the first openly gay Conservative to fight a Parli

Marketing News: HookLogic to exhibit at Internet Retailing 2009 Conference, London

HookLogic have announced that they will be exhibiting at the Internet Retailing 2009 conference at the Novotel Hotel, Hammersmith, London, on 13th October. Ben Cooper, Regional Manager Europe, commented "the Internet Retailing conference focuses on innovation, best practice and excellence in e‐commerce retailing making it the ideal platform for HookLogic to launch its product offering into the UK market. We are excited to be bringing innovative solutions that have been proven to grow transactional and advertising revenue to retail industry leaders in the UK". During the conference, HookLogic will be demonstrating both HookLogic Merchant AdManager and HookLogic

Marketing News: On Thursday, 17th September, Retail Systems will host its second annual multi-channel conference

On Thursday, 17th September, Retail Systems will host its second annual multi-channel conference. The one-day event will look at the challenges faced by retailers in mastering multi-channel. Key topics to be addressed will include; Getting the basics right. Bringing an e-business mindset into the centre of your operation; Achieving the real-time, single view of the customer that multi-channel demands; Emerging retail technologies; The future of multi-channel retailing. The event, taking place at The IoD Hub in London, will be chaired by Paul Mason, CEO of PMC

Marketing News: Internet Retailing 2009 : How will you ensure that your business is ready for growth?

Come to Internet Retailing's 2009 conference and hear the pioneers, industry leaders and the agenda setters share their thoughts, knowledge and experience in three simultaneously running conference streams. More importantly, take the opportunity to network with your peers in our intense, focused and high energy day of challenge, stimulus and ideas Stream 1 – The Customer as King Converse, engage and delight. The customer has always been king but now they want 'power'... Stream 2 – Full Steam Ahead Now that we've "done" ecommerce, we need only sit back and watch the sales come in... Stream 3 - Cross Channel We all see the benefits of cross-channel retailing: indeed, our customers tell us with their wallets