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Marketing News: Email still number one time killer in the workplace
Email is a great tool for communication but its persistent misuse is an ever growing problem for UK businesses.
As employers restrict access to Facebook and other social media sites during regular working hours, email is still the number one time waster, according to a legal industry round table.
Marketing News: Celloglas launch a new online home for the Mirri division
As a key part of the marketing strategy, Mirri- A division of Celloglas, now has a new online home, www.mirri.co.uk
Marketing News: LATERAL GROUP ACHIEVES MICROSOFT CERTIFIED PARTNER STATUS
Lateral Group, the multi-channel marketing specialist, today announces its qualification as a Microsoft Certified Partner.
Marketing News: Kia Motors rolls out over 140 dealership sites across the UK using Sitecore Foundry
Kia Motors places hundreds of dealers in charge of individual site content while centrally maintaining the integrity of their brand identity using Sitecore Foundry
Marketing News: Sitecore helps INTO drive student numbers to partner Universities via new website
INTO, a UK based University partner, has placed a Web content management platfrom and online marketing tools from Sitecore at the heart of its new website to help improve its marketing effectiveness to overseas students
Marketing News: Nov 09 – Latest statistics on website video usage by sector … see who is lagging!
Latest statistics of video in website marketingFor the July-August 09 VIEW Index we reviewed and analyzed the top 20 Web sites, as ranked by Alexa, in the Government, Healthcare, Biotechnology & Pharmaceuticals, Marketing & Advertising and Construction & Maintenance verticals.
What is VIEW index and why do we need it?
Specific Regions included in this VIEW index are as follows:
Top 20 Government Web Sites
Top 20 Healthcare Web Sites
Top 20 Biotechnology & Pharmaceuticals Web Sites
Top 20 Marketing & Advertising Web Sites
Top 20 Construction & Maintenance Web Sites
Marketing News: Internet overtaking medication leaflets as source of information
Patients are more likely to use the internet for information than read the instruction leaflet that comes with their medication, new research has revealed.
A survey by Kyp – specialists in consumer engagement – found that more than 60 per cent of respondents were 'likely' or 'very likely' to use the internet to research medical conditions and the treatments that had been prescribed.
In comparison, 65 per cent ask their doctor, 40 per cent look at information leaflets and 27 per cent consult a pharmacist. Respondents were not limited to one answer in the research.
Marketing News: Segro selects ComplyXL to speed up the spreadsheet reporting process across Europe
With assets of £5.1 billion and an annual rental income of approximately £290 million Segro needed to find a way to manage and streamline the information and reporting of both financial and property information held in spreadsheets.
Marketing News: Notable year-on-year highlights of the latest Audit Bureau of Circulation (ABC) figures for January – June 2009
The consumer magazine market, in common with other sectors, shows the effects of the recession, but remains resilient despite one of the toughest periods for the industry. The latest Audit Bureau of Circulation (ABC) figures for January – June 2009 show that overall magazine circulation for the UK consumer magazine market is down just 1.9% on the previous period.
Consumer interest remains strong in finance, business and current affairs. Both MoneyWeek (MoneyWeek) and The Economist (The Economist - UK edition) posted year-on-year circulation rises of 15.3% and 2.6% respectively. The Week (Dennis) and Private Eye (Pressdram) posted year-on-year rises of 10.3% and 0.6% respectively.
Other notable year-on-year highlights include:
Marketing News: Sporting events : small businesses could be in for the serious windfall they need and deserve
When the football World Cup trundles around every four years, business journalists like me are inundated with press releases from accountants and economists estimating the likely impact of the event on the national economy.
Assuming it isn't being held in the UK, the impact on economic output is good in some ways, bad in others. It's good because fans stock up on merchandise (like the little car flags you see on white vans), drink more in pubs and generally spend money.
It's bad because keen fans take holiday to watch games, even keener ones pull sick days and hangovers lower the nation's productivity. Of course the situation is very different when you're the host nation, when money flows in from all over the place.