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Other Marketing Appointments
Marketing News: MC&C strengthens its offering with senior digital planner
In a significant move direct media specialists Mike Colling & Co, (MC&C) strengthens its digital offering with the appointment of senior digital planner Alastair Hubbard.
He will work closely with Bodhi Morrison, digital group head, across key MC&C clients, including, RSPCA, Which? Salvation Army, Hotel Chocolat, Cash 4 Gold and Water Aid.
Hubbard joins MC&C from Diffiniti where, as a digital planner, he worked on its Aviva and RAC accounts. He assisted with the rebrand of Norwich Union to Aviva and was integral in helping on client pitches and programmes. With a firm insight into technical innovation and emerging technologies Hubbard specialises in innovative integrated digital thinking and boasts extensive analytical and technical skills. His experience spans research, planning, business development and project management.
Hubbard's appointment signals an era of expansion for the agency and follows the success of its gold, silver and bronze DMA awards at the end of 2009
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Marketing News: Sitecore announces a strategic partnership with Fusion Workshop
Sitecore, the leading provider of .NET Web Content Management System (CMS), today announced a strategic partnership with Fusion Workshop (www.fusionworkshop.co.uk), an internet business consultancy based in Cardiff with vast experience in developing high performance, market specific web applications.
Fusion Workshop's experience in the digital marketing field spreads across an array of industry sectors such as financial services, travel, tourism, education, heritage & performing arts and local government. This, combined with Sitecore's ability to deploy superior content managed websites and portals, gives Fusion Workshop a competitive edge in delivering end-to-end web solutions to their customers.
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