Market Research

• Research : Online analytics firm Nedstat sold to ComScore in €29m deal
• HARTE-HANKS ACQUIRES INFORMATION ARTS
• E-learning is not focused enough for businesses
• Investment in targeted content, which includes branded content, will grow at 7.3% over the next four years
• What do people think of the new Bulmers ad? : Vox Pops International
• Vox Pops International : 3 questions left - now is the time to ensure that your company does not miss out on the 'State of the Nation' tour
• Ciardi joins Future Thinking, heads global volumetric forecasting offering
• Ipsos MORI has restructured its operations team : ,Rowland Lloyd ,Jane A’Court and Sarah Michell
• Primary market research vs secondary market research: a comparative analysis : Eric Brandenburg
• UK search marketing sector shows signs of growth in Q2 2010, but cost-per-click rates still down on last year, finds Efficient Frontier’s Q2 Quarterly Search Report
• Fifty-seven percent of respondents said they'd be more likely to buy a product after receiving a marketing e-mail about it.
• England will progress to the semi finals to be knocked out by eventual winning finalists Brazil.
• TORA : 60% Of Fans Think England Can Win The World Cup
• Poor customer experiences trigger switching epidemic
• Research : Omniture Debuts Social Media Measure
• Research : The Healthcare NarrativeTracker Index™ (NTI) is launched
• Inspiration In Action 2010 : tangible suggestions for re-working and re-purposing qualitative practice for this connected, social world
• P&G are predicting 30% more innovation through core categories in 2010 and 2011
• Research : 48% of shoppers believe they get better service online compared to when they shop in-store
• Clicking With Your Customer — Making Online Banking Work
• Three quarters of marketers say domain names are growing in importance
• CEBRA WILL HELP MARKETERS AND MEDIA AGENCIES FIND BRAND AND CELEBRITY MATCHES WITH GREATEST POTENTIAL
• Miles Couchman, Survey Solutions on the many advantages of customer surveys
• Nearly one in ten young people has access to three or more current accounts with overdraft facilities, says CIG research
• 43% of small firms in the UK have been left with an average of £7,500 owed to them.
• AMR Research Recognizes CAS in Market Execution and Compliance With Highest Possible Rating
• Research : Nappy brand Pampers is the UK’s most trusted brand
• Research : ICM chairman and head of Creston Insight resigns
• Quaestor, Buckingham Research and Andrew Irving Associates – under a common brand.
• Cinema Is Top Youth Valentine's Choice
• New Research : Sales of gift card and voucher products... UKGCVA
• Research: New IAB study by Opinion Matters
• Research : one in three (30.1%) are considering switching their gas or electricity supplier in the first six months of 2010
• E Mail Marketing : Return Path’s Email Deliverability Benchmark Report
• A distinct difference in smoking and drinking habits between managers and professionals
• 58 per cent of people worked through their lunch break at least once a week
• National Readership Survey : two new appointments
• Qualitative Fusion using Online and Traditional Tools
• For the best thinking the world has to offer about qualitative research...
• G2 United Kingdom : Cillit Bang has been voted the most disliked brand name
• Research Magazine Awards 2009 – the winners
• Traditional direct marketing more likely to drive new customer web traffic than online
• MIDDLE ENGLAND SHUNS ‘BIG FOUR’ FOLLOWING FINANCIAL CRISIS
• The Chartered Institute of Marketing’s Marketing Trends Survey Autumn 2009, conducted by Ipsos MORI
• The British public are planning a thrifty Christmas and start to 2010 even though they think the worst is behind them
• Universities must embrace digital age urges Sapient
• TORA : Research shows how important packaging is in driving sales
• Cyberbullying: Providing parents greater messaging control of their children’s mobile phone
• Sample Answers The Benefits of Cost Efficient Sampling and the Dangers of Non Representative Samples
• “Wales has done a great job in nurturing its growing contact centre industry
• The Oxford Research Agency : Unique Multi-Country Concept and Packaging Insight, Concept Potential Measure
• “Brands know they need to connect with consumers across new media channels, but the brutal fact is few are doing it well,”
• FSA Research: 65% of Supermarket Chicken Causes Food Poisoning
• Now is the time to review your brand’s packaging
• Pitney Bowes Business Insight unveils Quocirca White Paper on the Business Benefits of a Customer Communication Management (CCM) Strategy
• Verve Launches Down Under
• Building your brand - Is Now The Time For Brands To Put Their Trust Back In The Consumer?
• Thinking globally, acting locally : MSW/ insight engineers Communications Research Solutions
• Supermarkets which do offer regional and local products often fail to identify them clearly enough
• BRITONS SWAP COSTA DEL SOL FOR CARAVANS
• Marketest : Starting a business? Launching a new product? Test the market first
• Ciao Research : One in three Brits has decided to save money by cutting back on their smoking habits
• UK active panelist population in Cint Panel Exchange rises from 30,000 to 200,000 panelists
• Gartner expects operators to subsidise forthcoming e-book readers and netbooks more heavily in the second half
• NEW RESEARCH FROM VALASSIS FINDS THAT WEALTHY AB SHOPPERS ARE SEEKING OUT PROMOTIONS TO CUT COSTS
• Gartner, Sitecore, Web Content Management, Magic Quadrant Report
• Footwearetc.com now personalizes almost every e-mail it sends.
• Cint : There seems to be a real debate starting about the validity of DIY research
• Tealeaf CX Solutions will help increase conversions on www.moneysupermarket.com and www.travelsupermarket.com
• comScore :the workplace accounted for 35 per cent of total e-commerce spending and 36 per cent of online retail transactions